You can LOVE someone or something and not LIKE everything about them or it.
Just like someone can LOVE you and not LIKE something about you.
Both can co-exist. And the fact that they co-exist doesn’t make the love less real or strong.
Here’s a silly example: Eric (my husband) can LOVE me but not LIKE the way I load the dishwasher (or that I don’t put the toothpaste away). Both can co-exist.
Can we agree on this phenomenon? Because the same is true to your relationship with your business.
You can LOVE your business and not LIKE a particular thing about your business.
And that doesn’t mean you don’t still love your business or that your business is wrong, or broken, or bad.
It simply means you love your business and there’s a thing in your business you don’t like.
Both can co-exist.
It’s easy to sabotage your business and “throw the baby out with the bath water” (which is an awful saying btw) when there’s one thing you don’t like in a business that you love.
But not liking one thing isn’t a good reason to burn down something you love overall! That’s a great reason to address one thing and problem-solve (put the toothpaste away) or find a way to be ok with it and let it go (my way of loading the dishwasher is obviously right ).
An invitation to see how both of those feelings in business (and life) can co-exist and the love can still be just as strong. Can you look for examples of this in your personal relationships and apply this to your business?
Wishing you your version of success.