Social media loves to sell you on the right way to grow and scale your business, the right amount of money to make, and heck, even the right profit margin and cash to take home.
Whether it’s telling you how you’re supposed to show up on the ‘gram or the kind of content you need to create to go viral…
Or the funnel you need for a million dollar launch…
Or the perfect business model, the perfect income goals, and the perfect percentage of take-home pay…
And, look, this doesn’t make marketing or the advice you see wrong or ‘bad’, it might just not tell the whole story or be what’s right for you, your business, and your version of business and financial success.
The truth is I LOVE my business, I LOVE my business model, and I LOVE my profit margin and what my business pays me, AND this doesn’t mean it’s right for everyone or that there aren’t “shit sandwiches”, as Mark Manson would call them.
That’s why I went live to spill the tea on what’s shitty about my business model, why I love it anyway, and how you can get clear on the model and profit margin that most serves you.
I'M JAMMING ON:
Why knowing the “shit sandwich” you’re willing to eat, as Mark Manson says, is essential as a CEO so you aren’t stuck chasing your tail and can avoid sabotaging your success and ability to scale.
An honest look at the pros and cons of scaling an all 1:1 coaching model, how to know if it’s right for you, and why I keep picking this path again and again despite the tradeoffs.
Reviewing other common business models and ways to scale (my way is definitely not the only way), how to know what’s right for you, and why many of my clients don’t choose to scale 1:1 (and that’s more than OK).
My beef with profit talk, how your profit margins will likely change as you move from building to growing to scaling, and what actually matters for you to focus on as a business owner.
Wishing you your version of success!
XO, Kim
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