You’ve heard me share that my revenue is up 22% this year compared to last.
What I haven’t talked about much is one of the key shifts I’ve made behind-the-scenes that’s helped me grow my email list and audience by over 142%, and why that’s mattered not just for my revenue, but for my profit margins, too.
The truth is, none of this has happened by accident.
As my coach Lacey Sites says: “No one surprises themselves successful.”
And, your business doesn’t scale by luck.
While I’m the first to tell you that you don’t need a massive audience to make six or seven figures (I made my first $1.495M with under 900 people on my list, and I’ve helped clients scale to multi-six and even seven figures with audiences of less than 500), there is a point where more of the right people = more sales.
That’s why I went live to share: The simple strategy that grew my audience by 142% (and supported scaling my revenue 22%) without adding more work.
I’m sharing:
Why I resisted this strategy for so long (and what finally changed), plus how it’s helped me streamline and increase profit margins, too.
How to know if this strategy will actually work for your business model (it’s not for everyone), and if it’s the missing piece you need to scale.
The one thing you have to have in place first (this is where most people go wrong).
Client examples (like one client who grew her list by 150%) to show you this isn’t just working for me, and what this means for your visibility, leads, and sales if you’re aiming for consistent $10k–$100k months.
This isn’t a hack, a new trend, or another thing to pile on to your never-ending list as a CEO of things you could do. But it is a conversation I wish I’d heard sooner because this strategy has genuinely surprised me with how much I love it, and how much ease it’s brought me.
Catch the replay below!
XO, Kim
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