ONE Question For Words that Sell (And Makes Your Audience Feel Seen, Heard and Understood)

Have you ever traveled to a foreign country and tried to order from a restaurant menu in a language you don’t speak or understand?

Even if the spot is well known, has great food you want, and you have money you’re hungry to spend (pun intended), it’s tempting to go somewhere else that can speak your language or has a menu translation. 

I mean, who doesn’t feel better when they get what they’re ordering and feels heard and understood by their server when they have a question or make a special request?

The words you choose in your marketing, content, copy, and on sales calls matter and directly impact your income and business results.

But, how do you know what words to share so your people feel like you’re speaking their language? 

How do you know what to say to connect with the heart of your people so they feel seen, heard, understood AND ready to buy?

Join me in this week’s episode where we’re unpacking ONE Question to help you tap into words that sell and create marketing so good your people will wonder if you secretly read their journal.

In Episode 20 we jam on:

• Understanding words that sell and where marketing often misses the mark and the sale.

• A look behind-the-scenes at how my ten-year-old bonus son schooled us all in sales and the takeaways you can steal to compel your audience to pay attention and buy.

• ONE Question that’s marketing gold to help you speak your people’s language so they listen, understand you, and feel safe to invest.

• Breaking down your messaging and what’s important to include if you want to be heard above the noise online, connect with the heart of your people, and book more paying clients.

• Where I teach my clients to shift their focus in their content and copy to connect with leads who are ready to hire them specifically.