Content is one of the most powerful forms of organic marketing.
It’s what has built my business from the ground up, helped grow my audience, opened up opportunities to collaborate, and supported getting and staying fully booked and bringing in recurring multi-five-figure cash months with a great profit margin.
And, what I know to be true after sharing original content every day for 7 ½ years and supporting clients bts 1:1 with their content strategy and the context of their copy and words that sell is that there’s nuance between content and the kind of content that stands out online, connects to the heart of your people, and helps them understand why you’re the best option for them.
That’s why, in this episode, we’re unpacking ONE Question for Content that Connects & Sells.
In Episode 155, we jam on:
why simply posting content is something to be proud of, but can also sometimes miss the mark, and a simple shift you can make today for content that compels your audience to lean in, pay attention, and want to hire you.
how to go past the standard ideal client avatar exercises to tap into the psychology that matters and drives your marketing.
the #1 truth about potent, powerful marketing, and the simple way to show up and leverage your words that sell to attract more of your right-fit clients.
a common question I’ll ask my clients when strategizing content and positioning, and how to use your answer to this ONE Question to inform exactly what you focus on and speak to in your content to connect on a deeper level with your people.
Grab your earbuds and join us for this week’s episode of ONE Question: Unapologetic Questions for Unapologetic Results!
Click here to tune into Episode 155: ONE Question for Content that Connects & Sells on iTunes or use the buttons below!
Then, after you have a chance to listen, I’d be ever so grateful if you left an *honest* review.
Your reviews help put this podcast in front of more listeners, and every month we pick one person who’s left a review to win a free coaching session.
Wishing you your version of success!
P.S. Want my expert eyes and 7 ½ years of experience all over your marketing strategy? Ready for 1:1 support to help you zero in on your unique edge so you can tap into and own your words that sell and position yourself in your content in a way that allows you to stand out (without being loud), connect on a deeper level with *your* people, and attract more right-fit leads and clients who love to pay you?
This is a big part of the work I support my clients with every day, and I’m currently meeting with potential clients to discuss fit and how I can best support you in upcoming 1:1 opportunities opening up in both my Unapologetic Words that Sell Coaching Intensive and on-going 6-month Unapologetic Results coaching partnership.
Book a free coaching consultation here.