I hope you’ve been enjoying the holidays and that peaceful, slowed-down pocket before New Year’s festivities kick off!
I’m enjoying my last day in The Netherlands. We’re in Den Haag today, staying at a snazzy 5-star hotel we snagged at a killer price (thank you, off-season deals!). I love a good hotel - it’s one of my favorite places to splurge - but snagging a great deal feels like a dopamine snack and winning the business strategist’s game to me. 
Since I’m still traveling, we didn’t have our regular livestream this week. Next week’s live falls on the 1st, so I’ll see you live again on January 8th, where I’ll share my 2025 business predictions. (I’ve been avoiding everyone else’s predictions so I can bring you my own lens!)
Until then, I’m leaving you with a roundup of 7 of the most-loved mini-masterclasses of the year!
(And if you’re in the mood to binge, you can access over 250 live streams from past years here and listen to all 195 episodes of my podcast, ONE Question, here.)
The Best of 2024
1. The Secret to Building a Million-Dollar Business with a Small Audience
Yep, you read that right. One of my clients built a million-dollar business with fewer than 350 followers. In this mini-masterclass, I’m breaking down:
The 3 key elements you need to scale with a small audience.
Why bigger isn’t always better in business or for your bank account.
When to prioritize audience growth to avoid slowing sales and growth.
2. Why More Coaches Aren’t Making $8k-$10k Months
A question from a FB group inspired this one. As someone who’s had a behind-the-scenes view of what really goes into $8k-$10k months for 8.5+ years, I’m sharing:
The real reasons coaches, therapists, and other service providers struggle to hit five-figure months and make consistent revenue.
What’s missing from most conversations about mindset and why believing in yourself and your offer isn’t enough to make $8-$10k months.
What to understand to get clients knocking down your doors to pay in full.
3. Is High-Ticket Really Dead? Real Talk About Business Models That Are Booking Out & Making Money
This year, I’ve heard more misconceptions about what is and isn’t “working” in business than ever. In this mini-masterclass, I’m diving into:
The truth about high-ticket offers going into 2025.
The pros and cons of different business models.
What it really takes to book out and scale profitably.
4. The Practical Magic of Manifesting a Fully Booked Business
Woo meets strategy. I’m sharing:
The neuroscience behind manifesting for my practical folks.
How strategy and action complement energy work to manifest bigger results.
My go-to client homework to help you hold and keep more money as you scale.
5. The Exact Strategies I Use to Hold & Serve 20-25 1:1 Clients Without Burning Out
Whether you have a 1:1 model or are scaling with 1:many, this conversation has relevant takeaways to expand your capacity. I’m sharing:
How to navigate the demands of scaling without overwhelm.
My “secrets” and practices that allow me to hold and serve more clients without taking it all on.
6. How I Made an Extra $41,150 with 36 Personal DMs
Selling in the DMs gets a bad rap (for good reason) - but it works, and can even feel good to receive, when done the right way. In my most viewed live of 2024, I’m sharing:
The truth about cold pitching, what doesn’t work (and what does).
The strategy I’ve used across every career to land gigs and make more money.
How to set yourself apart and increase sales in 2025.
7. 5 Surprising Sales Strategies That Helped Me Stay Fully Booked for 5+ Years with Clients I ADORE
These strategies have continued to help me keep a roster of clients I’d secretly work with for free for six years now. In this mini-masterclass, I’m sharing:
The less sexy (but essential) sales tactics no one talks about.
A bonus 6th strategy that’s simple AF and works long-term to sustain results.
What Were Your Favorites?
Did you have a fav mini-masterclass or takeaway from this year’s content? Is there anything you’re hoping I’ll cover in 2025? I always love hearing from you, so hit “reply” and let me know!
Wishing you a beautiful close to 2024 and a happy celebration to welcome in the New Year. I can’t wait to be back live with you and dive into all the magic that 2025 has in store!
P.S. Know 2025 is your year to scale sustainably to $250k years and above and want the right support by your side?
I have *limited* 1:1 spots opening up in the new year, so now’s the time to book a free coaching consultation here.
