BUSINESS INSIDE OUT
NORMALIZING THE ENTREPRENEURIAL EXPERIENCE ONE REAL CONVERSATION AT A TIME. GET COMFORTABLE, GRAB YOUR FAVORITE BEVERAGE, AND JOIN ME FOR A BEHIND-THE-SCENES LOOK AT THE MINDSET, GRIT, AND STRATEGY THAT CREATES BUSINESS SUCCESS FROM THE INSIDE OUT.
We hear about the importance of having a niche and niching down all the time.
“The riches are in the niches,” right?
But how does one go about finding one of those niches?
And if you do (find one), then other questions start pouring out and we wonder if we’re going to lose out on a ton of business as a result.
If any of this is ringing true for you, I think you’re going to love my conversation with Sarah Kornblet!
Sarah’s an attorney for coaches and online business owners and the founder of Destination Legal, where she helps passion-based business owners get their legal foundations in place. She’s also an incredible, freedom-loving adventurer with some serious business knowledge.
Sarah’s locked into a tight niche and has a thriving online business, but it wasn’t always that way.
She started her career at a traditional law firm and realized it wasn’t for her. She didn’t want to be on the track she was on and always just wanted to travel. “Drudging out each day, going to my windowless office” made her think that there had to be something else. And there was.
Sarah’s journey to ’overnight success’ and 10k months included moving back in with her parents and then to Thailand, a furniture business, a Mastermind group, some grit, grace, and the willingness to listen to what she wanted as well as what her clients wanted.
“The bottom line is to just start and recognize that that’s not where you’re going to end up.”
If anyone knows what it’s like to transition businesses and niche down, it’s this lady.
Join Sarah and me for a conversation all about niching down and the journey behind ‘overnight success’. We’re getting real and talking side-hustles that pay the bills, the importance of who you surround yourself with, and the art of transitioning.
Grab a coffee, your notebook, and let's dive in!
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I’d love for you to join us for the entire conversation, but here are the 'Cliff Notes' if you want to jump around:
{1:13} Sarah shares her story of going from working in a traditional law firm to running her own freedom-based, online business. Like so many of us, her journey wasn’t a straight line!
{7:40} What success looks like for Sarah now.
{11:09} A look behind-the-scenes at Sarah’s journey. It’s so good!
{17:19} We talk about the importance of taking action and surrounding yourself with people who are doing what you want to do.
{18:47} Sarah and I talk about the power of niching down.
{24:08} On continuing to refine your niche.
{26:18} We talk about transitioning gracefully when you switch niches or entire businesses.
{28:16} Sarah busts a few online business myths.
{31:20} Where you can find Sarah and Destination Legal online (links are also below)
Once you’ve had a chance to listen, I’d love to hear from you in the comments below. I’d love to know: what’s your niche? Has this always been your niche or have you narrowed in as you’ve grown as a business owner?
Let’s all give ourselves permission to START the journey with the knowledge that so much becomes clear when we take action. I hope this conversation will release the pressure valve and remind you that things will look different down the road. And that’s ok. I also hope it will inspire you to get curious about how you might be able to niche down a little bit more!
Sarah, thank you again for taking the time to share your experience and insights!
Wishing you your version of success!
CONNECT WITH SARAH AT DESTINATION LEGAL AND SHOW HER SOME LOVE:
